Find Your Customer: Small Business Marketing Workshop
Date and Time
Wednesday May 21, 2025
8:00 AM - 9:30 PM EDT
8:00AM - 9:30AM
Location
Center for Family Life and Recovery
201 W. Dominick St., Rome, NY 13440
Fees/Admission
Free! Please pre-register.
Description
The Rome Chamber is partnering with NYSTEC and IGNITE U NY to offer a FREE workshop for small business owners- Find your Customer: Small Business Marketing Workshop!
Join us for a workshop where we will discuss understanding your customer ecosystem, collecting customer data, and how you can take that information to generate sales. We’ll do this by teaching:
- How to research your audience
- How to collect data by connecting with your audience through direct outreach
- How to use that data to develop products, marketing, and strategies that align with your customer base.
We’ll jump into what it takes to develop a business plan to successfully get loans for your small business so you can grow and scale.
We’ll do this by:
- Giving you a basic idea of what is needed to develop a business plan based off your customer ecosystem.
- Providing basic insight into what it takes to grow and scale your business.
Diane is co-instructor and mentor for the IgniteU Fellowship Program teaching design thinking to area college students enrolled in the program. She also manages one-to-one consultations with small businesses and entrepreneurs by coaching them with tailored strategies and solutions helping them to navigate the complexities faced by start-ups in their journey towards achieving their long-term goals. Diane is a certified SBA SCORE mentor and NSF I-Corp instructor.
She really enjoys sharing what she has learned through teaching, consulting, mentoring, and coaching.
